Be the chief ambassador of your inspiring identity.
Hear from those you inspire and discover what motivations define them.
20% of Gross Profits Toward Urban Youth Development
We have created a brand that empowers people to define themselves and share their stories. We do not label the members of our community with narrow definitions. Instead, our products allow people to say something about the motivations that drive them and capture their story. B. provides simple catalysts for authentic communication. We take this approach because we believe that if we are brave enough to reject labels and bold enough to connect with others, then we might receive the beauty that comes with embracing the truth.